Category Archives: Uncategorized

Step 5 Putting-It-All-Together Let’s bring all this together now.  When I started writing this series I started with what is your business or product.  Many business owners I know are not sure what their product or service is and want me … Continue reading →

Step 4   Relationships Identify your business or product  Relationships are like the fingerprint of your business.  How you talk, act and interface with your prospects will identify who you are and what your business is made of.  Many questions will arise … Continue reading →

Step 3 Price Point Identifies and Defines your Business What does your product cost? If you own a franchise or a multilevel marketing business, your costs may already be determined by the parent company. If this is the case, then this article … Continue reading →

Step 2 What Does Your Business or Product Do What the Final Outcome of Using Your Business or Product I got onto Twitter this morning and had a blast.  Don’t forget the value of Twitter in your Social Media Strategy.  We … Continue reading →

Step 1 What Is It? If you haven’t at least partially identified your product, offering or business, how can you market it in front of millions (750 million on FaceBook alone, to be exact).  Have you ever thought about having … Continue reading →

If you were not at Social Media 101 Omaha don’t worry.  Social Media 220 will catch you up on everything.  Have you thought you want to use Social Media but weren’t sure how to get started?  Should you be using Social Media … Continue reading →

TIME IS RUNNING OUT!! www.SocialMedia101Omaha.com  This Friday, June 3rd we will be holding a Social Media 101 class at ITT in Omaha, NE.  During this course you will learn,  At Social Media 101, you will learn:  How FaceBook + Principles … Continue reading →

Omaha is having its first ever Social Media Conference on April 30th hosted by you know who….ME!! You will get enough information at this conference to be successful with you own Social Media Network. There is a small charge to take … Continue reading →

8. Respond Often Post a comment Email Article Print Article Share Articles Digg DZone Reddit Slashdot StumbleUpon del.icio.us Facebook FriendFeed Furl LinkedIn Twitter Successful social media marketing depends on your own ability to respond to customers in a timely fashion. … Continue reading →

7. Be Social A small business also needs to demonstrate good conversation skills — after all responding to people is the best way to show you are listening. The point of a social network is to converse, and customers will … Continue reading →

People use social networks to converse, and the best way to build strong a social relationship with a customer is to be a “friend” who can listen.

6. Learn to Listen It’s easy to fall into the “broadcast trap” where you spend too much time talking about how great your products are or how fabulous this week’s sale is. In a social network you have to stop … Continue reading →

5. Be an Expert One of the best ways for a small business to interact with customers is to be an expert in social spaces. By joining existing communities where your customers are, you can easily insert yourself into the … Continue reading →

4. Be Authentic and Human People are more likely to create relationships with other people more so than with businesses. You can encourage customers if you use a “human” voice — not a corporate presence — when connecting in social … Continue reading →