Category Archives: Email Marketing

e-Cheer

If you haven’t done it already, send your seasonal e-Cheer.  Get it out the door today.  If your e-Cheer was sent earlier this week, start orienting yourself to the analytics.  They won’t be complete for about three days, but start getting … Continue reading

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Christmas-Email-Choosing-the-Right-Day

If you have an email marketing system in place, use it during the holidays.  Send out a holiday email and connect with your customers.  My preference is to send it the Tuesday or Thursday before the holiday. Tuesdays or Thursdays … Continue reading

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Christmas-Email-Time

Last month we talked about a Thanksgiving email.  For those who don’t celebrate Thanksgiving or Christmas, think of this as a Holiday email.  Holiday emails should be part of your overall marketing strategy.  This is the time of the year … Continue reading

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Social-Networking-and-About-Opt-Outs

What is an opt-out and who cares?  As a marketer on the internet, you should care about your opt-outs.  An opt-out is when a reader or consumer decides they no longer want to receive your email and selects the unsubscribe … Continue reading

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Email-Marketing-50%-Off-Today-Only

  Get 50% off when you buy Email Marketing today!     Constant Contact is bringing a Cyber Monday deal to small businesses: Save 50% for the next three months when you buyEmail Marketing today!You’ll get one of our most … Continue reading

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Thanksgiving-Email-Responses

Now that you’ve sent your Thankgiving email what do you do?  Review your analytics!  Take a look at your Bounce rates, Spam Reports, Opt-Outs, Opens and Click Throughs (Clicks).  These numbers will tell you how effective your campaign was.  Below is an extremely … Continue reading

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Rock-Thanksgiving’s-Email-Then-Keep-Moving

Thanksgiving is in two days and what a wonderful day that will be.  The temperatures are supposed to be reasonable for this time of year.  I remember many years ago being on Guam for Thanskgiving AND Christmas.  Both days we … Continue reading

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Thanksgiving-Email-Should-be-Done

Is your Thanksgiving email ready to be sent?  Is should be.  The two best days of the week for sending emails are Tuesday and Thursday.  Tomorrow is Tuesday.  If you don’t believe me, maybe you ‘ll believe John Tesh who has a … Continue reading

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Is-Occupy-Wall-Street-Getting-Police-State-Treatment?

As I watched other countries’ protesters being put down because of poor leadership and corruption that are driving countries to economic collapse, I thought how terrible it was that these countries are subliminally invoking a police state.  How awesome it is living … Continue reading

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Thanksgiving-Email-Examples

Those of us in email marketing know that this is the time of year to build good email relations.  For the remainder of the year those in-the-know about email marketing will be providing great content during our email campaigns. The start … Continue reading

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Email-Marketing-vs-Text-Message-Marketing:Tracking-Responses

Email-Marketing-vs-Text-Message-Marketing: Tracking Responses It may sound crazy when I say “track responses,” but you should ALWAYS measure interest and reach.  The only way you can do this is to track readers’ responses to your content.  Readers’ responses gives the sender allows  to judge … Continue reading

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Email-Marketing-vs.-Text-Message-Marketing:-Internet-versus-Phone

Email-Marketing-versus-Text-Message-Marketing: Internet-versus-Phone   This is the biggest difference between an email marketing system and text message marketing is that email marketing systems are 100% internet based and are making inroads into the cell phone market.  When you have an internet based marketing medium you have … Continue reading

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Email-Marketing-vs.-Text-Messaging-What’s-the-Difference

Email-Marketing-vs.-Text-Messaging What’s-the-Difference Hmmm, there are a lot of differences betwween Email Marketing and Text Message Marketing, which is part of the overall mobile messaging martkeing model.  As discussed earlier, the biggest difference that I DON’T like is the interruption with … Continue reading

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Email Marketing vs. Text Message Marketing

Email Marketing vs. Text Message Marketing First off, is Google REALLY buying Motorola?  See for yourself http://budurl.com/GoogleMotor I said I’d start a series on Email Marketing and I am here to deliver.  The first thing I want to clear up … Continue reading

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