Mike’s Headed to Norfolk

What fun.  I’ll be in Norfolk, Nebraska next Wednesday evening presenting “Simple Steps for a Well Run Business” for the Norfolk SCORE office.  This presentation is a collaboration between SCORE and Canon USA and we’re excited to present it.  Here’s the information.

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SBA Launches New Website for America’s Small Businesses and Entrepreneurs

SBA Launches New Website for America’s Small Businesses and Entrepreneurs

Source: SBA
SBA has launched certify.sba.gov, a new website to further streamline and improve the application processes for small businesses and entrepreneurs seeking to do business with the federal government.

“SBA is committed to being as nimble and agile as the small businesses we serve. In addition to LINC our Start Up in a Day Initiative andSmall Business Tech Coalition, the launch ofcertify.sba.gov is another way SBA is leveraging the power of technology for Americans.

This new website first focuses on closing market gaps for women entrepreneurs in the federal marketplace by featuring the Women-Owned Small Business (WOSB) Program as we work toward breaking federal contracting goals for a second year in fiscal year 2016,” said SBA Administrator Maria Contreras-Sweet.

Using Analytics to Generate More Business Seminar is Tomorrow

Do you know if prospects are listening to your digital message?  Are you reaching your target demographics?

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If you’re not sure if your digital marketing is reaching your target audience, then this presentation is for you.  

In the fast paced business world of today, you don’t have time to “guess” what is working and what isn’t.  You need to know what’s working and you need to know right now.  In this insightful workshop you will find out which analytics are the most important to monitor, how to “read” the analytics you have access to, and identify what works and what doesn’t.

In this workshop you will learn:
  • Where Social Media and email marketing analytics are located
  • How to “read” analytics to figure out what your customers want
  • What analytics mean to your business and how to use them to your advantage
  • When is the right time to use digital marketing to generate more business

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Google will punish sites that use annoying pop-up ads

These new changes will go into effect next year, beginning on January 10th. From that point on Google will start lowering the rank of sites “where content is not easily accessible.

REASONABLE” BANNER ADS ARE STILL OKAY

For the most part, Google is targeting overlays that gray out the content beneath them to prevent you from reading a website, either for a few seconds or until you find and very carefully tap a little X to dismiss them. These count regardless of whether they load immediately after a page is opened or whether they appear after scrolling a certain distance. On top of that, it sounds like Google will also count ads that create the effect of a pop-up without actually being a pop-up, by taking up most of the page after a site is loaded (you may have seen one of these if you’re reading this article on mobile).

Click Here to Read the Full Story

5 FREE Online Marketing Webinars in One Day

Come to One or All of The Webinars!

  • August 26th This Friday
  • 9am-2pm
  • Cost: Free-But you must register to get the call-in details for the webinar
  • Location: Online

Register Today! 

9-10a Google Your Business: Get Your Business Online
10-11a Facebook Advertising
11a-12p Content Creation: Pump Up Your Marketing
12-1p Email Marketing Just Got Easier
1-2p LinkedIn to Help Increase Your Reach
(all times are cst)

Constant Contact Allows You to Manage User Access

After a great conversation with my Business Partner Account Manager I found out you can set user level accesses to your Constant Contact account.  Using this Solution Provider Program - Logo Onlyfeature you can allow someone to set up your campaigns, yet they won’t have access to Contacts or billing and they can’t send out the email.  You can set two levels of access:

Account Managers:

  • Create, edit, send, schedule, publish, and share campaigns
  • Add, edit, and delete contacts and email lists
  • View billing activity, account settings, and reports

They do not have access to:

  • Purchase campaigns or stock images
  • Update billing information
  • Add users
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Campaign Creators:

  • Create and edit campaigns

They do not have access to:

  • Send, schedule, publish or share campaigns
  • Delete or remove campaigns
  • View or add contacts
  • View billing activity, account settings, or reports
You can access this feature by going to the upper right of your screen (after you’re logged in) to the silhouette of a person.  Click on the silhouette then My Account.  On the right side of your screen is a grey block with 2 areas; My Profile and Account Users.
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Under Account Users select Manage Users, then Add New User.  The rest should be self explanatory.  Constant Contact has a great support staff too if you prefer calling them.  (855) 854-8609.
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Not using Constant Contact yet?  Now’s a great time to get started.  From now  through 9/31/16 Constant Contact is offering 30% off all services for 3 months.  It’s what we call the 30×3 deal.   Click Here: Get Me Started and use Coupon Code: 2016SAVE.
Not Ready?  How about a 60 Day Practice Account to “test drive” Constant Contact.  Get all our tools free for 60 days.  Click Here: Try For Free - Green StickerStart My 60 Day Practice Account Today.